3Studio showcase directions — livelier, more designer, less corporate
3aStudio Zine — real logo + ITC Avant Garde Gothic, neon-green brand palette
NYC · daytime series ✦

Matcha,
made
live.

Matcha Beats Club is an art series where live matcha making becomes performance. Movement flows in dialogue with sound, shaped in real time by live DJs, with a special matcha session joining the ritual.

See upcoming dates →
Made to order✺Whisked live✺Music✺Midday magic✺Made to order✺Whisked live✺Music✺Midday magic✺
The Ritual

Made at the moment it's brightest.

Ceremonial-grade matcha, sifted and whisked to order — never pre-batched. The quiet focus of the preparation is part of the set.

Upcoming ✦

RSVP through our Luma — new dates drop monthly.

Recently

MBC Pop-up x Techno Yoga
June · Pop-up with Techno Yoga
See more →
Matcha Beats Club Party #3 x Tong
April · 180 guests
See more →
MBC Pop-up x K Squared 
April - Pop-up with Mah jong community
See more →
Matcha Beats Club Party #2 x Tong
Feb · 150 guests
See more →

Merchandise

New drop

MBC Running Cap

Six-panel embroidered cap in matcha green. One size, adjustable strap. Made for daytime miles and mid-set glances.

@matchabeatsclub
Live matcha · Music · NYC daytime series
Follow on Instagram →
no spam ✦ just matcha Matcha Beats Club

Join the club ✦

Our newsletter is coming soon — follow us on Instagram for dates, drops, and DJ line-ups first.

Follow @matchabeatsclub
Collaborate

Bring MBC to your space.

Catering, brand activations, and private sessions.

mbcnycteam@gmail.com · DM IG @matchabeatsclub
© 2026 Matcha Beats Club. All rights reserved.
3bKinetic Studio — big type, index numbering, portfolio-grid, agency energy
Matcha Beats Club™
(01) Events(02) Ritual(03) Shop(04) Contact
NYC daytime seriesEst. 2024 — ongoing

Whisked live.
Played loud.

A daytime gathering where live matcha preparation becomes performance — for a culturally fluent, midday magic community.

See upcoming dates Book us →
MATCHABEATSCLUBMATCHABEATSCLUBMATCHABEATSCLUB
(01)
THE RITUAL

Every bowl is made at the moment it's brightest — never pre-batched.

The quiet focus of the whisk is part of the set: a counterweight to the pulse in the room. Come for the drink, stay for the sound.

Upcoming

(02) RSVP VIA LUMA

Recently

(03) SELECTED SESSIONS
01
Sunday Service, Vol. 03
Dumbo · w/ DJ Kaya
JUN · SOLD OUT
02
Loft Set
SoHo · w/ Sunei
MAY · 120 GUESTS
03
Opening Day
Brooklyn · Resident set
APR · THE FIRST

The Shop

SHOP ALL →
Whisk & bowl set
$68
MBC tee
$42
Canvas tote
$28
Ceramic bowl
$54

Join the club

Dates, drops, and DJ line-ups before anyone else.

you@email.com SUBSCRIBE →
(04) COLLABORATE

Bring MBC to your space.

Catering, brand activations, and private sessions. Tell us the room and the crowd.

hello@matchabeatsclub.com
INSTAGRAM · TIKTOK
© 2026 — NEW YORK CITY
3cGallery Showcase — Instrument Serif, big imagery, portfolio case-study feel
Matcha Beats Club
EventsRitualShopContact
NYC · Daytime Series · Est. 2024

Live matcha, made to order.
Sound made for the room.

A daytime gathering where live matcha preparation becomes performance — for a culturally fluent, midday magic community.

The Ritual

Made at the moment it's brightest.

Ceremonial-grade matcha, sifted and whisked to order — never pre-batched. The quiet focus of the preparation is part of the set.

Upcoming

RSVP via Luma

Recently

01 — June · Sold out

Sunday Service, Vol. 03

Three hundred bowls whisked to order on a warehouse floor by the water, DJ Kaya on a low golden groove open to close.

02 — May · 120 guests

Loft Set — SoHo

An intimate cast-iron loft — koicha, citrus tonics, and Sunei's downtempo edits until the light went amber.

The Shop

Shop all →
Whisk & bowl set
$68
MBC tee
$42
Canvas tote
$28
Ceramic bowl
$54
Join the club

Dates, drops, and line-ups —
before anyone else.

you@email.com Subscribe →
Collaborate

Bring MBC to your space.

Catering, brand activations, and private sessions. Tell us the room and the crowd — we'll bring the whisk and the sound.

hello@matchabeatsclub.com
Matcha Beats Club
Instagram · TikTok · © 2026 NYC

Try next: "make 3a the final site" · "3b with a lighter background" · "combine 3c imagery with 3a energy" · "new directions"

2Riffs on 1b — modern & energetic, Jost type, drag-drop photos
2aWarm Organic, energized — Jost (Avant Garde-style), bolder & kinetic · drag photos onto the slots
Matcha Beats Club
EventsRitualShopContact
NYC · Daytime Series

Whisked
live. Played
loud.

Live matcha, made to order. DJ-curated sound. A warm, midday magic daytime gathering for people who move to a brighter rhythm.

See upcoming dates Book us →
Made to order●Whisked live●DJ sets●Midday magic●Daytime● Made to order●Whisked live●DJ sets●Midday magic●Daytime●
The Ritual

Made at the moment it's brightest

Ceremonial-grade matcha, sifted and whisked to order — never pre-batched. The quiet focus of the preparation is part of the set, a counterweight to the pulse in the room.

Upcoming

RSVP via Luma
Live from our Luma calendar

Recently

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{{ s.num }} — {{ s.tag }}

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{{ s.venue }} · {{ s.date }} · {{ s.dj }}

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The Shop

Shop all →
Whisk & bowl set
$68
MBC tee
$42
Canvas tote
$28
Ceramic bowl
$54

Join the club

Dates, drops, and DJ line-ups before anyone else.

you@email.com Subscribe
Collaborate

Bring MBC to your space

Catering, brand activations, and private sessions. Tell us the room and the crowd — we'll bring the whisk and the sound.

hello@matchabeatsclub.com
Instagram · TikTok · © 2026 New York City

Try next: "make 2a the final site" · "even bigger hero type" · "swap in the real Avant Garde font files" · "try a lighter background"

1Matcha Beats Club — three landing-page directions
1aEditorial Broadsheet — near-black, high-contrast, big serif
Matcha Beats Club
EventsRitualShopContact
NYC · Daytime Series · Est. 2024

Matcha, made in real time.
Sound, made for the room.

A daytime gathering where live matcha preparation becomes performance — whisked to order, paired with DJ-curated sound, for a culturally fluent, midday magic crowd.

See upcoming dates Book us →
[ whisking, mid-pour ]
Made to order✦Whisked live✦DJ-curated sound✦Midday magic✦ Made to order✦Whisked live✦DJ-curated sound✦Midday magic✦
01 — The Ritual

Every bowl is made to order. Ceremonial-grade matcha, sifted, whisked, and served at the moment it's brightest. No pre-batching — the preparation is the show.

We build each event around the tension between stillness and rhythm: the quiet focus of the whisk, the pulse of the room. Come for the drink, stay for the set.

Upcoming

02 — Events
↓ Luma calendar embeds here
12
JUL
Sunday Service, Vol. 04
Dumbo · 11am–3pm · w/ DJ Kaya
26
JUL
Garden Session
LES Rooftop · 12–4pm · w/ Sunei

The Menu

Usucha thin, bright, whisked to a jade froth
7
Koicha thick, ceremonial, single-cultivar
11
Matcha Tonic iced, citrus, sparkling
9
Hojicha Latte roasted, oat milk, warm
8

Recently

Past sessions
Vol. 03 — Dumbo
JUN · SOLD OUT
Loft Set — SoHo
MAY · 120 GUESTS
Opening Day
APR · THE FIRST

The Shop

Shop all →
Whisk & bowl set
$68
MBC tee
$42
Canvas tote
$28
Ceramic bowl
$54
Join the club

Dates, drops, and DJ line-ups —
before anyone else.

you@email.com Subscribe →
Collaborate

Bring MBC to your space.

Catering, brand activations, and private sessions. Tell us the room and the crowd — we'll bring the whisk and the sound.

hello@matchabeatsclub.com
Matcha Beats Club
Instagram · TikTok · Newsletter
© 2026 · New York City
1bWarm Organic — deep matcha green, soft curves, generous air
Matcha Beats Club
EventsRitualShopContact
NYC daytime series

Where the whisk becomes
a performance.

Live matcha, made to order. DJ-curated sound. A warm, midday magic gathering for people who move to a slower, brighter rhythm.

See upcoming dates Book us
[ mid-whisk, close-up ]
The Ritual

Every bowl is made at the moment it's brightest.

Ceremonial-grade matcha, sifted and whisked to order — never pre-batched. The quiet focus of the preparation is part of the set, a counterweight to the rhythm in the room.

Upcoming sessions

RSVP through our Luma calendar — new dates drop monthly.

↓ Luma calendar embeds here
12
JUL
Sunday Service, Vol. 04
Dumbo · 11am–3pm · w/ DJ Kaya
26
JUL
Garden Session
LES Rooftop · 12–4pm · w/ Sunei

The Menu

Usuchathin, bright, jade froth
7
Koichathick, ceremonial, single-cultivar
11
Matcha Toniciced, citrus, sparkling
9
Hojicha Latteroasted, oat milk, warm
8

Recently

Vol. 03 — Dumbo
June · Sold out
Loft Set — SoHo
May · 120 guests
Opening Day
April · The first

The Shop

Shop all →
Whisk & bowl set
$68
MBC tee
$42
Canvas tote
$28
Ceramic bowl
$54

Join the club

Dates, drops, and DJ line-ups before anyone else.

you@email.com Subscribe
Collaborate

Bring MBC to your space

Catering, brand activations, and private sessions. Tell us the room and the crowd — we'll bring the whisk and the sound.

hello@matchabeatsclub.com
Instagram · TikTok · © 2026 New York City
1cGallery Cream — light, airy, ink-green, gallery-editorial
Matcha Beats Club
EventsRitualShopContact
NYC · Daytime Series · Est. 2024

Live matcha,
made to order.
Sound made for the room.

A daytime gathering where live matcha preparation becomes performance — whisked to order, paired with DJ-curated sound, for a culturally fluent, midday magic community.

See upcoming dates Book us →
[ wide crowd shot — daytime, whisking station ]
01
The Ritual

Every bowl is made to order — sifted, whisked, and served at the moment it's brightest. No pre-batching. The preparation is the show.

Upcoming

Via Luma
↓ Luma calendar embeds here
12
JUL
Sunday Service, Vol. 04
Dumbo · 11am–3pm · w/ DJ Kaya
26
JUL
Garden Session
LES Rooftop · 12–4pm · w/ Sunei

The Menu

Usuchathin, bright, whisked to a jade froth
7
Koichathick, ceremonial, single-cultivar
11
Matcha Toniciced, citrus, sparkling
9
Hojicha Latteroasted, oat milk, warm
8

Recently

Vol. 03 — Dumbo
June · Sold out
Loft Set — SoHo
May · 120 guests
Opening Day
April · The first

The Shop

Shop all →
Whisk & bowl set
$68
MBC tee
$42
Canvas tote
$28
Ceramic bowl
$54
Join the club

Dates, drops, and line-ups —
before anyone else.

you@email.com Subscribe →
Collaborate

Bring MBC to your space.

Catering, brand activations, and private sessions. Tell us the room and the crowd — we'll bring the whisk and the sound.

hello@matchabeatsclub.com
Matcha Beats Club
Instagram · TikTok · Newsletter
© 2026 · New York City

Try next: "build out 1b as the real site" · "make 1a's hero warmer" · "mix 1c layout with 1a colors" · "new directions"